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I Just started a new business involving direct sales, can anyone give me suggestions in finding leads?

I am new to this entire marketing industry. I don`t have alot of money to spend right now on marketing. I have a very good producet, but I am having lead stavation. Does anyone know about direct sales and can help me in any way or may have any suggestions?

Public Comments

  1. Get money to spend on marketing. This should have been in your business plan.
  2. Focus on customer satisfaction and then ask cutomers to recomend their friends and family. It feels bad when your selling a shit product, but if you believe and you sell your cstomers, part of the sale has got to be getting them on-board to help make the world a [your product name here]-world.
  3. Take some self addressed stamped envelopes to your local utility company and they'll provide you with a list of people moving in and out. There is also marketing companies which will sell you leads, or you can go to your local area chamber of commerce.
  4. I had my own business, and I went to the telephone company and asked them for an old 800 toll free telephone book. They charge $300 for it new, and I got it for free. Some of the numbers were disconnected, and some another person had the number. But I was determent to make money, and I would tell myself 'I have more time than money' , keep calling numbers. I started calling companies and I asked for samples to add on to my inventory. If they could not use my products, I asked them to give me three reference so I could follow up with them. I could relate to the movie Pursuit of Happyness, he did not let anything stop him from being successful in business. Only in a dictionary will you find success before work!
  5. Solicit References from any satisfied customers Tell everyone what you do... your barber might know the perfect prospect Join a networking club (BLI, LeTip, etc.) Get active in the community, join the chamber of commerce, Toastmasters, Rotary, anything you can think of. Try Direct Mail you can reach 100 prospects for $24.00 with post cards. If you get a 1% to call and can close 25% of those it'd cost you $100 to make a sale.
  6. you have to identify your market ( who would use your product) and decide how you can reach the most people for the least cost, if your product can be used by the general public you would have more success putting flyers on cars than cold calling door to door/telemarketing.....there is no secret to marketing REPEAT,REPEAT,REPEAT.....there is nothing wrong with finding out what your competition is doing and do it if its working for them....why reinvent the wheel
  7. You can order 100 postcards in full color on both sides with all the info you can cram on it to get out to your potential customers really cheap at www.printsmadeeasy.com
  8. ALL VERY GOOD ANSWERS HERE. BTW, that marketing company that sells lists is www.infousa.com. They're up to 90% accurate, which is the best you'll get.
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